Alliance Fruits, which opened today, is the result of the combination of three producers of apples and pears in Val de Loire: Launay Orchards, Vaux du Loir Orchards and Jolinière.
It was created to market all varieties of apples and pears, certified Global Gap and BRC, including Choupette, a French apple created by an hybrid program between INRA and the DL-SNC ELARIS.
Choupette is not a GMO, but the result of the encounter between 2 flowers.
Alliance Fruits is already exporting its apples, pears and apple juice through Germany, Poland, England and the Netherlands. The company works with retailers, but also wholesalers and aims to work across Europe.
